PODS® HELPS NEW YORK CITY’S TIMES SQUARE RING IN THE NEW YEAR
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The Times Square Alliance works to improve and promote Times Square—cultivating the creativity, energy and edge that have made the area an icon of entertainment, culture and urban life for over a century. Each year, the organization coordinates many large-scale events, including the world-renowned Times Square New Year’s Eve celebration.
Prior to a PODS solution, the organization would store event items in a nearby Times Square building. After several clogged and broken building elevators, as well as a decreased ability to efficiently allocate and utilize event staff and resources, the Times Square Alliance recognized it was time to look for an alternative solution.
PODS provided a custom solution enabling the Times Square Alliance to more efficiently store and manage event needs in support of the largest New Year’s Eve celebration in the country. Overnight installations of PODS containers prevented event workers from blocking streets during the transport and unloading of containers. Containers were dropped off on nearby sidewalks and streets, cutting down on the resources and time needed for loading and unloading. Inventory was delivered and pre-loaded into containers at a local PODS storage facility, then delivered to various event locations with products already inside, allowing event staff to reduce time and resources on-site.
Considering price, convenience, accessibility and customer service, PODS was the clear solution to the storage and logistics challenge facing the Times Square Alliance.
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